The latest market report published by Credence Research, Inc. “Poultry Health Market – Growth, Future Prospects, Competitive Analysis, 2018 – 2026,” the global poultry health market was valued at US$ 6,152.1 Mn in 2017 and expected to reach US$ 11,506.3 Mn by 2026, expanding at a CAGR of 7.1% from 2018 to 2026.
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Poultry considered as among the fastest progressing livestock segment and the most thriving industry worldwide. Over the past few years, the concept of maintaining optimum health of the flock, rearing antibiotic free and organically fed birds has been gaining importance. Consumption of leaner white meat as against meat from cattle has been a prominent pattern that is being consistently witnessed in the market. Changing lifestyle and food habits of consumers and growing demand for protein rich diet solutions have also fueled the urge to rear healthy flock and thereby drive the poultry health market. Such trends have led to growing consumption of feed additives, parasiticides, and vaccines in poultry farming.
The overall poultry health market is highly fragmented, with the presence of several multinational and local players. Rapid penetration of international players in emerging markets of Latin America and Asia Pacific, introducing their products at competitive prices has further intensified the market competition. The market incumbents are further expected to enhance their hold in the market through intensive expansion of product portfolio and penetration in agrarian economies. The market players are also anticipated to enhance their competence in research and development with the intention to introduce technologically advanced solutions at reduced prices.
The global poultry health market is expected to reach US$ 11,506.3 Mn by 2026, and exhibit steady compound annual growth rate of 7.1% during the forecast period from 2018 to 2026. Good poultry health management is essential for poultry production since culturing a flock with best genetic potential will not grow efficiently if they are diseased or infected. Infectious disease causing agents spread very quickly through the flock due to high stocking densities in poultry farms. Therefore, for effective poultry health management, the basic aim is prevention of infection or parasite onset, or discovery at an early stage; and early treatment. As the global population is consistently increasing, the demand for livestock and animal products is also correspondingly growing. Changing lifestyle, high demand for protein and lean foods has led to growing uptake of poultry food items. The poultry health market mainly comprises drugs and diagnostic tools used for ensuring poultry flock bred for consumption such as chicken, geese, ducks, turkey and so on.
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Impetus on Disease Prevention to render Dominant Status to Vaccines
Meat consumers are becoming increasingly concerned about food safety. Several local and international standards have been put in place for avoiding undesirable substances in food derived from different animals. Evidence is also available suggesting that chicken is the most prominent carrier of microorganisms causing food poisoning in humans. Risk of infection from salmonella and campylobacter has been posing as a concern for both consumers and producers. Regulations have been formulated for preventing diseases in poultry birds and vaccines are opined to be crucial in providing immunity from infections. The demand for poultry vaccines is also driven by growing poultry production, greater government initiatives towards livestock immunization and human wellbeing and heightening demand for white meat. Technological evolution in vaccine manufacturing and growth in poultry healthcare spending are other prominent factors fueling the poultry vaccines market.
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Introduction of DNA Vaccines to Shape the Future Roadmap of the Global Market
With the outbreak of critical diseases such as Newcastle disease, respiratory infections and avian influenza, poultry farmers are increasingly opting for preventive diagnosis of the flock. This not just ensures healthy production but also avoid catastrophic losses to farmers. Technological advancement has also led to introduction of novel vaccines in the market that were previously unavailable. For instance, Merck Animal Health has an active project involving the use of electron beam to inactivate Clostridium perfringens, which will create the novel vaccine to control necrotic enteritis in flock. In November 2017, the U.S. FDA granted approval to first DNA vaccine by AgriLabs for controlling avian influenza. Introduction of DNA vaccines has been opined to be a major milestone in realizing the importance of vaccines in poultry health. DNA vaccines have rapid response and can be manufactured faster than conventional counterparts, therefore to play a promising role during the forecast period.
1.1. Report Description
1.1.1. Study Purpose
1.1.2. Target Audience
1.1.3. USP and Key Offerings
1.2. Market Segmentation
1.3. Research Scope
1.4. Research Methodology
1.4.1. Phase I – Secondary Research
1.4.2. Phase II – Primary Research
1.4.3. Phase III – Expert Panel Review
1.5. Market Segmentation
- Executive Summary
2.1. Global Poultry Health Market Portraiture
2.2. Global Poultry Health Drugs Market, by Drug Type, 2017 (US$ Mn)
2.3. Global Poultry Health Diagnostics Market, by Type, 2017 (US$ Mn)
2.4. Global Poultry Health Market Share, by Geography, 2017 (US$ Mn)
- Global Poultry Health Market: Dynamics and Future Outlook
3.2.1. Growing Meat Consumption Worldwide
3.2.2. Driver 2
3.3.1. Challenge 1
3.3.2. Challenge 2
3.4.1. Opportunity 1
3.5. Attractive Investment Proposition, by Geography, 2017
3.6. Competitive Landscape
3.6.1. Competitive Analysis: Global Poultry Health Drugs Market, by Key Players, 2017
3.6.2. Competitive Analysis: Global Poultry Health Diagnostics Market, by Key Players, 2017 …
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